Video Brochures: The Perfect Marriage of Digital and Print

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The advantages of video brochures are many, and include:

  • Incredibly High Viewing Rates
  • High Retention Rate
  • Re-usable and Shareable
  • Physical and Digital, Right In Your Customer’s Hands
  • Easily Personalised For Your Unique Market
  • Cutting Edge Technology
  • High ROI

Our simple, engaging, and interactive interface encourages viewers to review the contents over and over again. Video brochures marry the effectiveness of traditional print brochures with the high-sensory engagement of multimedia, providing your customers with a high-end, interactive experience they won’t forget. The high-quality product and cutting edge technology remind your clients of the many advantages you have to offer them in your market.

Video Brochure Uses

Use Video Brochures to reach your target audience with an adio-visual marketing message that will stand out. All of our video brochures are fully customisable with high-end design that is perfect for a multitude of uses.

  1. Event Invitations
  2. Product Launch
  3. Product Education
  4. Welcome Kits
  5. Press Kits
  6. Presentation leave behinds
  7. Feature Highlights

Get fully customisable video print technology in a classic, one fold brochure that’s sure to impress established and potential clients. Studies have shown that the retention rate and share-ability of video brochures often result in an ROI the exceeds 300%.

Use video brochures in direct mailing to select, upscale clients, or hand out personally at high-end marketing events. Video brochures make an easy hand-off that doesn’t come across as a high-pressure sales pitch. You simply get the product in the customer’s hand, for them to review, time and again, at their leisure.

The Video Brochure Experts at video brocure SHINY can help you design the perfect video brochure packaging, and work with you to find the perfect video message. We accept video files in MP4, MOV, or AVI formats. Contact one of our marketing experts today!

What Benefits Can You Expect From Using Video Brochures?

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“Help your customers see your company and products in a new way with the astounding potential
of video mailers, video postcards, and other video brochures. You will not be disappointed!”

Video brochures, video brochures, video mailers, and video displays give you the powerful impact of video messaging combined with the flexibility and target potential of printed media. When you choose video brochures, you will enjoy all of the following benefits:

Preferred Media
Video brochures use LCD screens embedded within a printed brochure to give customers added exposure to information. People may not read through all the bulleted points in even the most colorful and attractive brochure by itself, but a video display grabs the customer’s attention and keeps it throughout the presentation. The additional printed content on the video brochure allows customers to easily access the most important information at a glance.

Interactive Design
With up to eight available buttons, you can create an interactive experience that keeps your viewer focused on your content. Choose from channel buttons, play/pause buttons, volume buttons, and additional options to fine-tune your video message.

Immediate Access Anywhere
With video mailers and brochures, you never need to worry about Wi-Fi or connection speeds to guarantee a good presentation. Your video brochure will allow you to consistently share good quality information at any time, in any location. Your presentation is stored locally on the brochure and can be updated with the USB cable, so internet connection is not necessary. Standard brochures come with 128 MB of memory, which will play 7 minutes of video content, but you can upgrade to as much as 2 GB of memory for up to two hours of viewing time.

Lasting Impact
Print brochures are very common marketing pieces, but adding a video presentation to your brochure will get your customers talking, keeping your company at the forefront of their minds. In addition, your video brochure includes speakers to provide a multisensory presentation that will help viewers remember your message long after the conference or seminar. Videos will help your product stand out from the daily influx of marketing messages for a truly memorable audiovisual experience.

Adaptability
Once you create your video brochure, you have a lot of options to adjust your content. You can replace your video if you need to update information. Simply upload the new content using the included USB cable and port. You can also adjust the video to reach different audiences while keeping the primary information the same in the brochure.

Re-usability
Video brochures are made to be durable so that your brochure can be used several times before it needs to be replaced. They present a substantial marketing piece that presents a more professional appearance than flimsy paper brochures. The batteries that power the brochure are rechargeable, making it possible to use your brochure many times.

How can we ensure the best quality of video brochures?

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Today, we will tell you something about the strict quality control of our company’s video brochure. If you want to find a reliable video brochure manufacturer in China, this article will help you.
VIDEO BROCHURE CHECKLIST
Send the layout for customer approval (We base the layout on the client’s artwork, or the client provides the layout based on our template)
Send digital print samples for customer approval to ensure logos, text, fonts, colors, images are correct.
IQC:
Battery: Quality A and MSDS certified battery, 100% aging, aging time depend on the capacity.
Speaker: STABLE AND WITHOUT CHAOS
Screen: Quality A and new screen, 100% 48 hours + aging to ensure screen no error, black screen or flash
PCB: SOLDERING, printing, surface
Paper card: Materials, printing, and orders the same requirements, compatible digital printing samples, including thin epoxy CMYK special color hot stamping.
Eva die-cutting and orders the same requirements
Semi-finished product QC
The pre-loaded video is the same as the requested order. If the video is re-edited, please send the final re-edited video effect in advance for customer approval
The function button works well and is the same as the order requested.
The function button locates the correct position according to the requirement.
The whole semi-finished print video is very good.
FINISHED PRODUCT QC
Paper is installed well and correctly, details are not missing or out of place.
– COMPLETED
The screen is very good, no damage, no scratches, clean, works very well
All features can be ordered as required.
filler
Individual packaging requirements are clean and tidy.
Carton: strong corrugated carton + cushioning packaging material
If there is a shipping mark.
If you are interested in buying some video brochures, maybe you can call us/email to get some free samples to test quality, a high-quality video brochure
Samples are the key to successful international business. Get video brochure prices from sales@shinyltd.com

Video brochures | custom video in brochures marketing tool

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The video brochure is a unique marketing tool that stands out. Modern customers are so tired of conventional marketing that they are almost numb.

Companies need marketing tools to appeal to their prospects. These marketing tools should also provide a convenient way for sales representatives to promote their products wherever they go.
Video brochures are the only convenient marketing tool that can help the sales team to sell products to potential customers at any time. No Wifi, just open the video brochure, your video presenter can start their own. What an interesting and impressive way to approach something that directly affects your outlook.
It is so convenient that salespeople can take it with them. Just innovate with new marketing tools to give your company a competitive edge and easy access to sales executives. Video brochures not only help you get new clients, but also keep existing clients and look back on lost clients.

Video brochures can be in almost any shape, size and design. Your design team can put all their imagination into this single tool and give results instantly. They are a large unexplored way to use video brochures as a video POS display. Customers can educate themselves by playing a video booklet saved in a retail store or shopping mall.
We have complete in-house facilities and can use a variety of media, from paper to rigid plastic and box to video brochures. You can add gloss, velvet, and satin to finish your video brochure with gold / Silver / UV / texture gold foil effect.
We also have various types of special inks, such as perfume inks, that can further add value to your performance if you like the items, such as perfumes and fragrances. The best thing about working with us is that we have everything inside of us. We have state-of-the-art equipment and new machines.

Any marketing tool, including a video brochure, should not be normal and it must give a differentiated premium look as to what it is that will attract the outlook. Make video booklets in a variety of formats, such as book format, rigid box format, wooden invitation format, etc.
Video brochures aren’t just about brands, they’re about real-time marketing. Marketing without a sales director. Simply display a video brochure in your store so customers know everything about your product.
While your sales team is busy dealing with your former potential customers, you can involve your customers. A salesperson may not know all of your latest product information, but you can list all of it in your video booklet.
In addition, it does not take up space, increasing the cost of printing. Let your product line add a single video booklet that can have all the information and can be conveniently placed anywhere on the wall or table.
So please contact us for more video brochures and we will be happy to help you. We also invite you to visit our factory in Shenzhen.

Vibrant video brochures surprise customers

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Vibrant video brochures or video mails surprise customers by automatically playing videos when they are turned on.

Video brochure to get results

Imagine if your customer opens a brochure and sees high-quality video messages with sound, the impact of your next activity. Direct contact with your most important people has never been easier.

Cloning Media’s interactive video brochures really take your marketing to the next level. The magnetic sensor activates the video when the brochure is open and your video plays seamlessly on the micro LCD screen and speakers.

Video brochure is very flexible

You can easily create a video brochure or video mail campaign to meet your specific requirements. Here are some of your choices:

  • Can produce any size, from small and eye-catching business cards to A4
  • The screen starts at 2.4 inches and can be up to 10 inches. It is like a small TV.
  • Memory capacity can be selected according to the video file size
  • Fully flexible, requiring multiple units
  • Most importantly, you can get all of this at a competitive price.

Enjoy fantastic features

All of our video brochures come with a magnetic auto-launch, so your impressed customers will never get a message.

If needed, we will add buttons to control volume, play/pause, select chapters and skip. You can even use the touchscreen model!

Your video brochure includes:

  1. The lithium battery is rechargeable so you can charge and re-use the video screen
  2. Micro-USB connector and cable for charging and transferring video files
  3. Built-in flash memory so your video can be preloaded or added later

Customize your video brochure packaging

We have an excellent “ready-made” interactive video brochure design, but you can also customize your packaging to your liking:

Custom design shapes (die cut) and dimensions

Material selection (card, rigid board, plastic, aluminum, velvet, leather, PVC)

Choice of printing finishing (lamination, embossing, UV, foil, etc.)

Your video order process:

  • Once you have confirmed the size and quantity required, we will provide you with a design template or create an internal design.
  • Art and video enter our production studio, then check the content and send the proof to you for approval.
  • When we sign, we start producing your order and you can deliver it within two to three weeks.

Video SEO: 9 Ways to Optimize Your Video for Search

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Video SEO is not the same as ordinary SEO. Video search optimization has also changed dramatically over the past few years. Internet video hosting and analysis company Wistia’s video search optimization expert Phil Nottingham shares his video search optimization recommendations.
1. Choose the right video hosting platform
According to Phil, when choosing a video hosting platform, you need to consider the purpose of video marketing. Do you want to optimize your video to get website traffic and new leads? Or is your goal to increase brand awareness?
If you don’t care much about the traffic on your site and focus on increasing brand awareness, you can choose platforms like YouTube and Vimeo. If once your video is uploaded to these platforms, most of the traffic will flow to their website instead of your own. This can cause your potential website visitors to get lost in huge traffic.
Phil said: “If you are more focused on getting traffic to drive conversions, then you need to find a hosting platform that supports this feature.”
2. Insert subtitles in the video
When you’re browsing the Facebook page, you’ll see a lot of videos with subtitles so you don’t bother your roommate while watching the video. The text paired with the video is called a video subtitle.
Video captioning not only allows your videos to reach more audiences, but because there are other text on the page, it also makes your videos more detectable by search robots.
3. Make sure the thumbnail image is interactive with the video.
A video thumbnail is what the searcher will see when the video is indexed, so it plays an important role when the user browses the web. Video thumbnails are as important to the video as the cover of the book and the front page of the site. These figures need to be eye-catching!
4. Pay attention to the title and description of the video
Just like blog posts, titles and descriptions also play a role in video rankings. Take the time to make an attractive video title and description, do keyword research, and make sure you can target the keywords people search for.
5. To ensure that the rest of the page is related to the video
You can’t just rely on optimized videos to improve the ranking on the SERP (search engine results page). The page itself also needs to be optimized for SEO.
Phil said: “If your video doesn’t have a name, it’s probably because your page is too bad.”
If you can continue to produce high quality videos and ensure that the technical components of SEO are in place, then the rankings are just around the corner.
6. Embed the video you want to be on the homepage
Phil said: “Google usually only indexes one video per page. If you upload multiple videos on a single page, make sure the most important videos are in the first place.”
7. Make the video the focus of the page
Many websites hide or place videos below the site, and users must constantly pull down until they find the video. This naturally leads to low playback rates.
The best way to increase your video exposure is to make it the focus of your web page.
8. Do not embed the same video in multiple places
It’s important to avoid embedding the same video in multiple places, because it doesn’t make sense to compete with yourself.
9. Don’t just hope to promote video in SEO
Keep in mind that SEO is not that reliable. Google is constantly changing its algorithms, and video is growing at an alarming rate. Relying on search robots to rank videos is not a long-term solution to ensure video attention.
“SEO is hard to control and constantly changing, so if you really want to get more traffic, using paid video ads is a viable option,” says Phil.

Video Brochure at Paris Asian Gifts & Housewares Show-PARIS 2018

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Welcome to meet us（Video Brochure SHINY) in Paris Asian Gifts & Housewares Show Booth No: c60,27-29 NOVEMBER.

Description
When sourcing product ranges offering innovative and modern design, excellent quality and competitive prices, Asian Gifts & Housewares Show-Paris is the new first choice for Europe-based buyers. This important business event in Paris has been launched as an exclusive showcase for Asian suppliers to put on show their latest best products in Europe. The 2018 Asian Gifts & Housewares Show-Paris will bring together a good selection of Asian-based producers ready to meet with volume importers, department stores, retail chains, mail order houses and distributors from France and all across Europe.

Taking place from 27-29 NOVEMBER, 2018, the 2nd Asian Gifts & Housewares Show-Paris will provide exhibitors with an ideal launch pad to show their new products to buyers several months prior to the traditional January-February sourcing timeslot. The show also meets the new sourcing pattern with shorter and more frequent buying cycles and smaller order quantities.

PARIS, the capital city of France, is not only a world-renowned tourist destination, but also a vital business and international trading hub located at the heart of Europe, easily and conveniently accessed by buyers all across Europe.

Exhibitor information
Exhibit Profile:

Gifts & Premiums
Arts & Crafts
Advertising Premiums
Promotional Gifts
Christmas & Festive
Fashion Accessories
Giftwrap & Packaging
Souvenirs
Consumer Electronics
Smart Gadgets & Accessories
Toys & Games
Video Brochure
Housewares & Home Decor
Household Products
Home Décor
Furniture
Electrical Home Appliances
Kitchen & Dining
Hardware, DIY & Home Improvement
Home Textiles
Rugs, Mats & Flooring
Bedroom & Bathroom Accessories
Outdoor Living

How do I find a video brochure buyer for Facebook search?

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As of now, Facebook has 2.2 billion global monthly users, and the 2.2 billion monthly users are not just simple numbers, but behind them are the most real and lively. “User gender, geographic location, buyer preferences, behavioral habits, and even user response to the video brochure shiny brand can be accurately captured through Facebook.”

We can mainly target customers, search customers and contact customers in three aspects.
To position a customer well, you need to have a clear understanding of what the customer is looking for. So how do we find customer information?
First of all, who is my customer? What is his identity? Have preferences and living habits? After understanding these, search for customers based on the conclusions reached.

Use and search through Facebook’s search function, search bar and search section to find developed video brochure customers. Usually this kind of marketing will be used in B2B type or small wholesale enterprises. The principle is to use the personal work of salesmen or marketers to search for customers who can develop orders on Facebook or customers who can make deals.
And through the functions on Facebook to contact them, so to talk, this is Facebook’s search function. Search marketing mainly uses two search fields, one is the universal search bar. The other one is the fb exclusive search friend feature. In the search bar, there are a lot of search conditions about the region, identity, etc., which allows us to filter out the customers we want.

There are also two aspects to search for customers: direct search and friend search. Direct search keyword: video brochure
– Who needs a video brochure?
Advertising
Corporate Event Planning
Education
Pharmaceuticals
Publishing
Cosmetics
Automotive
Direct Marketing
Financial Services
Printing
Retail
Real Estate
– What are the various statements (synonyms) of video brochures?
Video manual
Video greeting cards
Video promotion card
——What are the various categories of video brochures?
Video Books & Magazines
Video Business Cards
Video Presentation Boxes
Video Folders

In addition, we also found that there are many potential customers who use these words to name or put these keywords in their profile and profile.
Direct search can start by searching for products and industries, searching for peers, searching for business activities, and searching for topics. A friend search can search for a company, a position, and a customer’s friends. These two methods are combined to accurately identify your own intent customers.
Once you find a potential customer, you need to contact the customer. Usually, you can greet customers more, interact more in customer dynamics, and give customers evaluation. Of course, you can also @customer when you are new to the product, so that they can know your product in the first time. You can also give customers some blessings by email during holidays.

Video Brochure Marketing | Video Brochure Popular

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As one of the most effective marketing methods, video brochures have received more attention from enterprises. As the Internet matures, it has further promoted video brochures as the most direct sales promotion to customers and increased brand awareness. And media tools to increase conversion rates. In fact, in this information society, many marketing methods are […]

Read more

How to use video marketing to increase sales？

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Watch online video as a mainstream event, and companies that want to stay ahead should definitely consider using online video marketing as an important tool to increase sales. Some research data shows video as a strategic marketing tool, and the steady increase in the use of video content has attracted viewers and increased sales of online businesses.

There are some interesting numbers in these studies:

• If there is a video on Google’s first page, the company is 53 times more likely to appear.

• 74% of all Internet traffic in 2018 will be video.

• Video brochures and prints are more than six times better than online e-commerce platforms.

• According to retail data, shoppers who watch videos are more likely than shoppers to purchase 174% more often than shoppers.

• Video in generic search results is estimated to be 41% higher than clickthrough rate for plain text results.

• Website visitors who watch product videos are likely to purchase up to 85%.

Effective video marketing strategies bring benefits to Internet businesses in a variety of ways, all of which contribute to performance growth.

How to use video marketing to increase revenue:

• Attract creativity in the film to attract customer attention. Entertainment and compelling video content will captivate viewers and are more likely to remember the company’s products and services and outperform competitors.

• Clearly explain and explain products and services. If customers know how to use the products they are advertising, they will be more likely to purchase them. Point out the new features and outstanding advantages are the information points that buyers want to know.

• Send company information in a concise manner. Long videos will lose the interest of potential online shoppers, so cutting within the first 10 seconds of the video is ideal.

• Optimize SEO video content. Develop a strategy that explains which keywords will make your videos rank high in search engines. Ranking can be achieved faster than traditional websites because online websites contain fewer videos.

• Develop a distribution strategy. Distributing a complete video through one channel will be a huge damage to the business. Sharing through different locations while ensuring that the target audience matches the company’s brand is key to a successful release.

Understanding the importance of video marketing and the effective use of online businesses will undoubtedly increase sales far beyond their competitors.